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Release Date: 3rd June 2019 / Publisher: Legend Press

Elle Campbell is a glossy, lycra-clad mum with washboard abs, a ten-year plan and a secret past.

Abi Black has quit sugar, moved to the country and is homeschooling her kids.

Leisel Adams slogs away at her office job each day before rushing home, steeped in guilt, to spend precious moments with her kids before bedtime.

All three share a label that they simultaneously relish and loathe: mummy blogger. And when they are nominated for an award with a hefty cash prize, the scene is set for a brutal and often hilarious battle for hearts, minds-and clicks. As the awards night gets closer, their lies get bigger, their stunts get crazier – and some mistakes from the past become harder and harder to hide.

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My Review

My first book by this author.  I did wonder initially whether this was really the book for me!!  Yes, I’m a blogger, but it’s been many years since my son has referred to me a ‘mummy’!  I needn’t have worried though as this book really wasn’t what I expected and I settled right down into easily!

The story is based around three ‘mummy’ bloggers.  Elle is your typical yummy mummy!  Perfect body, perfect husband, and perfect life!  Nothing phases her at all and her life could be something straight out of a magazine.  Abi is a ‘hippy mummy’!  Outspoken, organic foods, same sex relationships and treating her children as equals are the things that spring to mind!   Liesel is a ‘working mummy’!  Working every hour she can to give her family a good life, but also interesting in forging healthy relationships with fellow mothers.  All three ladies are bloggers and are pitted up against each other in a blogger’s award ceremony, vying to win the cash prize and the opportunity to turn their hobby into a business!

Initially started with some trepidation, I happily settled down into the lives of Elle, Abi and Liesel!  All three characters I liked and disliked in equal measures!  They all had redeeming qualities, in their own ways, and some qualities that made me want to unplug their internet connection and never let them have it back!  My favourite had to be Liesel though, for being the most genuine of the three and the only one that I think I could be friends with!  I loved the awards ceremony storyline and found the underhand tactics used to ensure the prize most amusing!!

The book was light-hearted and funny as expected, but it also had a more serious theme running through it of should we really believe everything we read online.  It’s very easy to have an online alter-ego, but it doesn’t necessarily mean that person is anything like that in reality.  It gives an enlightening view into the fictional world of parenting blogs, although I would like to think that not all bloggers behave as these three do!  (I know us book bloggers are more discreet in our underhand tactics!!)  Would definitely recommend!

The Author

Originally from Manchester, Holly lives in Sydney, Australia. She is a journalist and editor, originally working in travel and celebrity magazines and now online as Head of Entertainment at Mamamia. Holly hosts a parenting podcast and has two small children.

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